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Crewe Audi receives CarGurus 2021 Top Rated Dealer Award for Excellence in Customer Experience for the fifth year running

Gateway based Audi retailer, Crewe Audi, along with 3 other Swansway Group sites have gained the recognition in the latest awards.


Crewe Audi, part of the family owned and run Swansway Group and retailers of new and Approved Used Audi’s in the region has been crowned with their fifth annual Top Rated Dealer recognition from CarGurus, making them Gold Award Winners. The CarGurus Top Rated Dealer Awards are given to car dealerships that have a 4.5-star average rating or higher and a minimum number of verified customer reviews submitted on the CarGurus platform in the last year.


“We are thrilled to recognise Crewe Audi as a 2021 Top Rated Dealer,” said Sam Zales, President and COO at CarGurus. “CarGurus is known as the leader for trust and transparency in car shopping, and we are proud to honour all of the dealerships that reflect the same values. The Top Rated Dealer program gives dealerships like Crewe Audi the opportunity to showcase their customer service excellence, and we applaud their high standards.”


“We’re honoured to be named a CarGurus Top Rated Dealer in 2021. We set a high bar for customer satisfaction across all Swansway Group dealerships, and this award is an unbiased testament to the exceptional service that we strive to provide our customers,” said John Smyth, Swansway Group Director. “In the years to come, we will continue to provide our customers with the same superior experience that earned us this industry accolade.”


CarGurus invites buyers to review and rate dealerships with whom they have interacted during their car buying experience on the CarGurus platform. Dealer ratings and reviews are visible to the public on the site, and they are also factored in the algorithm that CarGurus uses to rank search results for buyers. 


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About Swansway Group


Swansway Group has 23 dealerships and one accident repair centre, from Birmingham in the Midland to Carlisle in the North.  It represents Volkswagen, Audi, Land Rover, Jaguar, SEAT, CUPRA, Peugeot, Honda and Volkswagen Commercial Vehicles, plus operates 5 Motor Match non-franchise locations.


The family dealer group was founded in 2003 by Michael Smyth and is now run by him and his three sons.


For all media enquiries, please contact:


Anna Ling | a.ling@swanswaygarages.com   07557 433164

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